New book “Kurotori Hina’s Marketing File 01” drawn by Miso Suzuki to learn about marketing through manga released
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“As expected of Miso Suzuki, she has brilliantly translated cutting-edge corporate trends into manga!”
— Mr. Takafumi Horie
[Recommended for these people]
・People who want to learn about marketing
・People who work in corporate marketing
・People who want to grasp the latest corporate trends
・People who want to understand trends and how consumers are changing
[Sales site]
【table of contents】
(Manga all color 208 pages)
Episode 1: How did Don Quijote grow into a trillion yen company?
Episode 2: Is it true that young people are turning away from TV? Changing TV commercials
Episode 3: Why is Marugame Seimen loved? Marketing secrets
Episode 4: What is “ageing” revealed in consumer research?The disappearing age wall
Episode 5 Why is chocoZAP a big hit?The secret of test marketing
Episode 6 Top 30 hit predictions: What are the five consumption trends?
Episode 7: What are the two perspectives of loyalty programs that increase LTV?
Episode 8: Generative AI eliminates the need for advertising agencies?Advertising that changes
Episode 9: The Demon of Repeat Sales: The Selling Power of a Long-established Mail Order Store
[Author profile]
Suzuki miso
Born in Shimoda City, Shizuoka Prefecture in 1963. He was expelled from Tokyo University of the Arts' oil painting department. He changed his job from being a game magazine writer to a manga artist, so he is good at games and computer equipment. He has a reputation for his manga that depicts the behind-the-scenes aspects of the industry. He writes in a wide range of genres, including stories, reportage, and manga for junior high school science textbooks. His main works include “Antarchabur'', “Nana's Literacy'', “Zen'', “Girigiri Onsen'', and “Manga Chemistry Formulas to Be Strong''. He is a permanent director of the Manga Artists Association.
◇For inquiries regarding the contents of this release, please contact Nikkei Cross Trend Editor (Telephone: 03-6811-8916, Inquiry form:https://support.nikkeibp.co.jp/app/ask_0301/p/218) To request an interview, please visit Nikkei BP's corporate website contact page (https://www.nikkeibp.co.jp/faq/) please.
New book “Kurotori Hina’s Marketing File 01” drawn by Miso Suzuki to learn about marketing through manga released
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