“Kaiju No. 8” enters the TOP 3 for the first time, “Unmet” rating rises sharply, “Demon Slayer: Kimetsu no Yaiba” tops the charts for three consecutive weeks with over 450 points – Flat-rate video streaming service viewer point ranking (5th week of May 2024)

GEM Partners Inc. (Headquarters: Minato-ku, Tokyo; CEO: Umezu Fumi), a provider of data and digital marketing services for the entertainment industry, will announce on June 4th the viewer count point rankings (total, male, female) by content type (※1) for the 5th week of May 2024 (May 27th, 2024 to June 2nd, 2024), compiled across multiple subscription-based video streaming services.

■ Overview of the “Entertainment Tracker” survey

[Survey method]Internet survey

[Survey subjects]Men and women aged 15-69 living in Japan

[Total number of respondents]Approximately 24,500 people (approximately 3,500 people daily)

[Applicable period]Monday to Sunday

[Numerical weighting]Respondents were weighted by gender and age based on demographic statistics released by the Ministry of Internal Affairs and Communications.

[Counting method]

Participants were asked to answer questions about the entertainment they reached (videos/manga/books/app games/home and PC games/music[artists]/radio and podcasts) on a daily basis, and the results were compiled on a weekly basis. Of the entertainment they listened to, only video content viewed using flat-rate video streaming services was included. Matching and compilation were carried out using an entertainment content dictionary developed by GEM Partners. No distinction was made between the number of seasons or episodes viewed for each piece of content, and anyone who answered that they had watched even a portion of it was counted as a viewer. Multiple viewings are counted as one. Additionally, values ​​may be revised retroactively as the matching dictionary is updated.

*1: Due to the nature of the free-response format, in some cases it is not possible to distinguish from the content name alone, so for some content, the theatrical version, anime version, and live-action version are counted together. For example, the TV anime “ONE PIECE” and the live-action version “ONE PIECE” are counted as “ONE PIECE.” In addition, the theatrical version “ONE PIECE FILM RED” is also counted as “ONE PIECE” because some people answered that it was “ONE PIECE.”

■Company Profile

Company name: GEM Partners Inc.

Established: March 17, 2008

Representative Director: Umezu Fumi

Business description: Everything related to the following in the entertainment business field (planning and monitoring marketing strategies, executing digital marketing, and planning and managing media)

corporate site:

GEM Standard:

■ Contact for this matter

GEM Partners Inc.

Person in charge: Kasai

Phone: 03-6826-0185

Email: info@gempartners.com