Easy to wear, no need to put on!New 2-way yukata “Sumikkogurashi” and “mini labo” that can be used as a dress will go on sale from Friday, May 10th

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“2WAY Kids Yukata'' is a separate type yukata with the top and bottom separated, so you don't need to put it on like a regular yukata. Since it can be worn as a dress, this product was very popular at Belle Maison last year and sold nearly 2,000 pieces, saying it can be enjoyed for any occasion. Currently on sale, the Disney heroine/princess pattern is cute.2WAY Kids Yukata (Disney)”, this year, “2WAY kids yukata (Sumikko Gurashi)”, “2WAY kids yukata (mini labo)” We will develop two new patterns.

Attention “Sumikko Gurashi”! “Lizard” and “Polar bear” designed with watercolor touch

New pattern “2WAY Kids Yukata (Sumikko Gurashi)” is available in two colors: blue “Lizard” and pink “Polar Bear”.

Based on a floral pattern with a watercolor touch, a “lizard'' and “polar bear'' are casually included, each holding a flower. Available in bright colors that bring out the childish cuteness.

“mini labo'', a design from Paris x Japanese yukata that catches the eye with its unique flair

Created by the Paris-based design unit “mini labo”“2WAY Kids Yukata (mini labo)”is a new pattern with an exquisite color scheme and a highly designed flower and botanical pattern that catches the eye with its unique flair. You can wear it stylishly with a mature and chic image.

We hope that through the 2-way yukata products, which will be further expanded this time, we will be able to help you create many fun summer memories.

【Product Details】*Available for viewing from Friday, May 10, 2024

Product name: 2WAY kids yukata (Sumikko Gurashi)

Price: 5,990 yen (tax included)

Color/2 colors (lizard/polar bear)

Size/3 sizes (90-100,110-120,130-140)

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Product name/2WAY kids yukata (mini labo)

Price/6,000 yen (tax included)

Color: 1 color (flower garden like embroidery)

Size/3 sizes (90-100,110-120,130-140)

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[Related product URL]　

List of other “Kids Yukata/Jinbei” products

• About Belle Maison

A mail order brand started by Senshukai in 1976. In addition to catalog mail order, the online shop “Belle Maison Net” (https://www.bellemaison.jp/) provides products and services tailored to various lifestyles and life stages, with a focus on original products such as fashion, miscellaneous goods, interior goods, children's, baby, and character goods.

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[Customer inquiries]

Belle Maison Call Center 0120-11-1000 (Reception hours: 9:00-21:00)

From a mobile phone, call 06-7739-2888 *Call charges will be borne by the customer.

Senshukai is committed to providing products and services that bring smiles to women's faces by supporting women at various life stages, including employment, marriage, childbirth, child rearing, and self-improvement.